(From Leo Hsien share) if, without a significant increase in advertising spending duke devils situation, what you can do immediately to improve performance quickly?? Our current strategy and give a lot of ideas, but would like to share with you is a very simple way , that is - new path! ! What does that mean? Each with a different path or platform, there is the existence of different ethnic groups, so a simple way to improve performance, is to open up a new path directly and platform to reach new customers, this approach has proven to be effective, time-tested! For example, a boutique selling Japanese and Korean ladies import traders or manufacturers, were originally selling its own products on its Web site, has a very stable business, this time to quickly improve performance, one very simple way is to open a auction stores, super mall or shopping district PCHOME Taiwan Lotte to shop! Because these are different paths, will be exposed to different consumer groups, invisible, put our "contact surface" to expand! Everyone has their own inertia, duke devils so most people will go to the website, forum, forums and so difficult to have a big change, a website will go are those who ... In other words, if you are only in the same a place to do flow, selling your goods in the same place, can come into contact with, is almost the same group of people! So your growth, in general, difficult to have a big breakthrough! ! So add a path or no previous platform, duke devils whether it is advertising or selling your product in there, duke devils as long as your target customers on the platform, the performance improvement is inevitable and to be expected! (From Leo Hsien share)
If you can do this 30, I believe you must turn results tenfold! 1. The customer is the best teacher, peers are the best role models, the market is the best school. Take all long to be longer than the crowd. 2. Sense of dependence is greater than strength. 97% of sales are establishing a sense of trust, and 3% in turnover. 3. When you learn to sell and make money, and you do not want a successful immune. 4. Refused to start the deal. Sales is the installment of the game, the customer refused every time you are saving for. 5 see their product is like watching your child, how to see how much. Love yourself, love their products, love their team, love the customer. 5. From the trust, ideas, stories, interest, losses, altruism six areas, creating customer incredible, irresistible marketing programs. 6. Sales is a message of confidence, metastasis emotional, physical duke devils persuasion; negotiations determination of the contest; duke devils deal is a manifestation of willpower. 7. And money is not the force will not reach the money received is money. duke devils 8. Customers must give gold speaking there are things that we must learn to create value, he needs to create value for customers. 9. All in all things, we must learn to link. Greater interest in the relationship between emotional and cooperative relationship with the customer to have deep-seated emotional communication. 10. Customers buy not only the product itself, but also to buy the corresponding product and additional services. 11. A network of veins is money, popularity is the financial edge, contacts duke devils decide lifeline. 12. You never get a second chance to the customers to build their own first impression. 13. Sales equals income. All of the success of this world are selling success. When you learn the ability to sell and make money, you want the poor are not poor. 14. Do not underestimate the results do the last days of each month, which is like a 3,000 m run, when you finish the 2,700 meters, the last 300 meters still important, the last few days is the easiest miracle moment. 15. No not sell products, not only selling products, people; do not split the wood is not open, but the ax is not fast enough; no downturn in the market, not only sales person. 16. First-class salesman - selling yourself; mediocre salesman - selling services; third-salesman - selling duke devils products; four streams salesman - selling price. 17. The first impression is passed to the customer when selling: I'm your friend, I meet with you today is, and you make friends, and all the top players are put customers when the family man. 18. Anywhere in sales, duke devils the sales become a habit. Growth is always more important than success, you can not sell the deal, but you can not not grow in sales. 19. Only to find common ground with the customer, it may establish a relationship with him. Sales is to build relationships, establish contacts. 20. The election of the pond to catch a big fish, some better quality customers. Your choice than to tenfold. If you work for the poor, and you will become poorer; you can position yourself as a jewelry store owner, you can also positioning itself as a close scrap metal hawkers; your service better than ten service duke devils scrap metal a diamond. 21. Little things is everything, cooked duck Why fly away? Is your details failed, unhappy customers. 22. Selling the same magic - listen more and talk less, ask less; highest duke devils level of services - from the heart, rather than a mere formality. 23. Sales equal help, all transactions are for love! Love him traded him! Receive money to help start the customer. 24. Seller essential spiritual beggars - the face of the "customer" First smile, was rejected several times a day, as always. duke devils 25. Treat new customers duke devils and old customers to treat the same enthusiasm to treat new customers and old customers to treat the same thoughtful. 26. Sales is a message of confidence, negotiation is determined to contest; sales is to create feelings of sales is to get the trust. 27. Customers buy more of a kind of feeling - to be respected, to be recognized and assured. 28. Because skilled, so professional; Because professional, so extreme. Only a professional can be an expert, only an expert can be a winner. Any customer will not and amateur players to play, because they know that no good amateur. The customer is always just believe experts, who are representatives of authority and trust. 29. Sales staff should always duke devils ask yourself three questions: Why do I deserve to be helped? duke devils Why customers want to help me a referral? duke devils Why customers to pay me? 30. The sky will not fall money to make money looking for customers to take. Buy and do not buy price is never a problem, but the value of the issue. To continue duke devils to shape the value of the product so that customers automatically introduce the customer to have a customer come to me to talk about the new housing issue to the customer, he told me he needs: duke devils
No convincing figures not live together! Increments of 20% corn flakes earn customer opinion duke devils survey questionnaire data represent the ideal shop businesses will be able to get good results and therefore, the data is not perfect does not mean poor or no chance. Every time a customer questionnaire survey results of statistical analysis, will continue to react in operating performance, but also is not known, but it is a questionnaire survey can indicate the momentum duke devils of growth and decline duke devils of the store and management of key indicators. If the results duke devils of the questionnaire survey is correct, and the reaction continued in the future operating performance of each customer questionnaire surveys point to the mystery of the hidden opportunities, this is the shop for businesses to be careful of the message.
Business owners can shop from consumer duke devils surveys to collect customer to shop through cross-table analysis to identify the operation of the store is very useful information. For example, through consumer duke devils surveys customers to store, analyze customer base praised and recommended dishes, you can see that the customer is the most praised and recommended various dishes which those dishes are unpopular, and then from the analysis duke devils of the customer base for dishes preferences, and thus improve the content and design of strengthening the menu; like analyzing customer and consumer opinion survey customers to shop table to store the purpose, in order to understand consumer spending cause customers to shop, so to improve and enhance the visitor rate and competitiveness. duke devils As another example, in the analysis of the customer to shop consumer survey results accounted for dinner and found a high rate of turnover, of which eighty percent duke devils of visitors have come to celebrate the birthday store consumer, so as to increase the business performance duke devils of the shop, you can vote for their birthday dinner opt to push a promotional programs, such as the consumption of four or more to shop, birthday free, or for a birthday dinner consumer group, providing a more intimate or customized services, such as complimentary birthday cake or souvenirs, commemorative photographs to help customers create duke devils more added value.
Language downturn, the vast majority of the shop will be on the downturn in the business operators duke devils worried, the business practices, unless your product duke devils can bring more value to customers duke devils immediately, otherwise the majority of consumers due to the recession and therefore will Consumer delayed. Therefore, when the recession, duke devils the clerk to the first line with customer contacts, the first line of the staff who should spend more time doing and do your homework on, for example, to understand why customers buy goods store, then surgery to strengthen and hospitality of training, and exercises a special place and a clear competitive advantage to tell the store where the product fully grasp the consumer into the store each customer's heart and seize every opportunity for a possible deal.
5 Before stimulate duke devils or improve the use of limited sales to buy gas, you should know the following limited sales strategies may affect duke devils the future operations caused the store to prepare in advance. Launched limited sales resulting operational advantages are: (1) because it is limited, the majority of customers will change duke devils to buy other products. (2) limit the product because it has a particular symbolic effect, will attract certain people and to attract potential customers to shop spending. (3) because of the limited form of marketing topics. (4) because it is limited, the cause of the phenomenon duke devils valuable commodity. (5) business launch limited sales, undoubtedly establish a focal point, compelling businesses to improve the visibility duke devils of the shop helpful. Launched limited sales resulting operational disadvantages are: (1) because it is limited, the opportunity will be lost as part of the original. (2) because it is limited by reducing your sales interaction with customers. duke devils (3) because it's limited, so some customers may have negative feelings. (4) because it is limited, the resulting gap in the market, duke devils so that new competitors have a good chance of admission.
Class A main customer (buy large amounts, spending more than the average customer to shop is also a high number of customers);
But the store of (turn) to rent out, sublet duke devils to industry types must consider duke devils the compatibility between this industry, the case will be useless to the economic effects of time or small business hours, you can pick the same industry, equipment, equipment commonality more high, then the better; such as during the day to sell breakfast, lunch dinner selling snacks, catering difference between the two shared a rented storefront, save a rent lower costs. But the case will not need or economic effects of small business space sublet out mining operations while the composite section, duke devils you should avoid the selection of the industry, with the best of both industry types are complementary, customers can interact with each other; If you pick the same industry, Customers eating each other, but there is no increase in revenue may be reduced to each other revenues.
Shop business business owners to pay attention to the proportion of the old and new customers, opened a shop done business people, are known to retain old customers more cost-effective than getting new customers, so shop owner should focus on entrepreneurial businesses duke devils put in retaining old customers, rather than blindly to snare new customers. Unless you are a newly opened stores, or new customers is about 30-40%, while the proportion of older customers is about 60-70%, so the new old customer care ratio, the store's performance will tend to be stable. In addition to pay attention to the proportion of the old and new customers, it is more to pay attention to "the number of customers to recommend introduction," Introduction to the shop because the recommended number of higher consumption, duke devils it means spending your guest satisfaction over the goods and services, not only to retain old customers and Old customers are willing to introduce friends and family to come to the consumer, for you new customers. duke devils Conversely, if "the number of customers recommend introduced" a continuous downward trend, to find out where the problem lies goods and services, and the re-enhancement or improvement measures.
Shop businesses can take advantage of "Valentine's Day", "Women's Day", "Fool's Day", "Mother's Day", "Chinese Valentine's Day," "Father's duke devils Day", "Mid-Autumn Festival", duke devils "Christmas" and other special events to promote sales. Special holiday is the golden age of business duke devils sales shop, sometimes due to impact sales of major festivals are several times even dozens of times of growth. Therefore, attention should be paid to shop and take full advantage of the business during major holiday promotions to get the best economic interests.
"In this downturn, it is impossible to improve the customer unit, right? '" Or do a sale will be activities like, allows consumers to lively look, feel more at ease. " This is the most industry face competition, coping strategies adopted by instinct. But later the 80. They think for themselves, "what ever you want this thing to say!" Goods, even to save the cost of living, installment, will find ways to raise funds to buy. Do not you see, a lot of people drive a limousine, but it is easy to eat lunch. Conversely, duke devils if the customer does not want to buy, often with "money" as a reason, in fact, his subtext is "this product does not make me want to spend money," duke devils even though he was rich. To attract customers with high spending power, is not that the guests have no money, but to enhance the value of the goods, so that customers feel "even though it is very expensive to buy." Let us get rid of the price war, escape from the "too busy, but not make any money," the vicious cycle! VS raise the number of visitors increased the number of customers has increased customer price is not necessarily a good thing, "set off marketing" in recent years become a trend, in short, is "to bring customers to your company or store," adds the number of visitors. This is really very important, otherwise duke devils the empty stores soon became very lively, original quiet office phone started ringing off the hook once, it will make people "making money" wonderful feeling. We do not want to deny it, the problem is that many people head only "company profitable customers increased =" This simple formula. But in fact, gains and losses increase or decrease in the number of customers duke devils and the company may not be positively correlated. In fact, even successfully increased the number of visitors, but the benefits are worse than ever, companies find themselves in financial difficulties are not uncommon. Conversely, if you will operate even guests reduction is still possible to make money; Even after narrowing the scope of the customer, the profit actually increased. Why is this so? Customers increases, duke devils the cost will increase the number duke devils of visitors increased, the waiting time of customers will become long, must spend more time to greet them, if not handled properly, it is prone to customer complaints. So, had to hire more staff, increasing labor costs. In order to meet the needs of most customers, commodity types
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